Sysco_Pie_Guide.indd

SWEET SELECTION. SWEETER PROFITS.

PIES, COBBLERS & CRISPS

full line guide

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Pies, Cobblers and Crisps bring back the nostalgia of homemade classic desserts.

Sysco has a broad assortment of pies and cobblers to help you fulfill your dessert

needs and maximize your profits. From pre-baked to individually sliced, our variety

of formats and flavors will help you save time and costs to ensure you serve

a consistently delicious dessert every time.

EASY AS PIE

Fruit desserts such

as Pies, Cobblers and

Crisps were ranked

in the top 10 in the

“2014 What’s Hot”

desserts

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The mainstay in any operation, our fruit pies are made with ripe,

delicious, high-quality fruit. For guests with menu restrictions,

we offer Reduced Fat and No Sugar Added options.

TRADITIONAL FRUIT PIES

PICK YOUR FAVORITE

With their timeless appeal, these pies are the ultimate comfort food.

Imperial high-profile cream & meringue pies are beautifully decorated

and provide a premium twist on these familiar favorites.

CREAM AND MERINGUE PIES

Great taste with reduced fat and sweetened with NutraSweet®,

no sugar added pies are ideal for patrons with special dietary needs.

NO SUGAR ADDED PIES

Sysco cobblers and crisps are available in a wide range of flavors

made with the highest-quality ingredients to ensure a consistent,

delicious taste in every serving.

COBBLERS AND CRISPS

French Silk Pie

Old Fashioned Cherry Pie

Fruits of the Forest Pie

Peach Cobbler

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PIE PREFERENCES

Although not listed

as a regional favorite,

Apple Pie is #1 in all

regions and is a year-

round favorite.

PIE SEASON

Pie preferences also change with the seasons, and seasonal favorites

coincide with holidays. Many pie enthusiasts wouldn’t consider

a traditional holiday celebration to be complete without pumpkin,

sweet potato, or pecan pie. Seasonal flavors present increased sales

opportunities when tied to holidays!

Spring

• Strawberry

• Lemon

• Fruit

• Chocolate

Summer

• Chocolate

• Berry

• Lemon

• Peach

Fall

• Pumpkin

• Chocolate

• Apple

Winter

• Chocolate

• Peppermint

• Pumpkin

Regional Preferences

• Cherry

• Cookies & Cream

• Other Fruit

• Pumpkin (Seasonal)

• Key Lime

• Pecan

• Lemon

• Chocolate

• Boston Cream

• Cherry

• Chocolate

• Pumpkin (Seasonal)

• Strawberry

• Cherry

• Chocolate

• Pumpkin (Seasonal)

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THE POWER OF PRESENTATION

TRENDING FLAVORS

Making a great first impression on your customers is easy with proper plating techniques.

Consider adding some variety to your pie offerings with glazes, sauces or toppings.

Bring trending flavors onto the plate to create signature desserts and keep

up with the fastest-growing flavors and ingredients:

TRADITIONAL

• Ice Cream

• Sauces

• Glazes

• Powdered Sugar

• Whipped Cream

• Nuts

INNOVATIVE

• Habanero Whipped Cream

• Dulce de Leche

• Toasted Marshmallows

• Nutella

• Meringue

• Rhubarb • Toasted Coconut

•

Lemon Cream • Blueberry

•

Coconut Cream

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THE POWER OF PRESENTATION

Platescaping and creative serving presentations are simple, yet effective visual methods

of making your pies appealing to consumers. Add some flair to your desserts to help you

increase perceived value and drive incremental sales.

MIXED FRUIT COBBLER IN MASON JAR

1/10th Pieces of assorted fruit cobbler flavors

3 oz. Vanilla ice cream

1 Cookie for garnish

• Layer each cobbler on top of each other

• Scoop ice cream over cobbler

• Garnish with cookie

Cost per serving: $1.80 • Serving price: $4.95

Profit per serving: $3.15

PECAN PIE

PEACH CRISP

APPLE PIE TOPPED

WITH ALMONDS

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PROVEN IDEAS TO BUILD DESSERT SALES

Tempt guests using seasonal dessert menus and impactful table tents to promote your

selections. Draw attention to your most profitable desserts using these tools and watch

your dessert sales grow.

Consumers prefer to read about dessert

options via several different methods:

•

73% separate dessert menu

• 66% on the regular menu

• 64% table tent

Keep the menu fresh

•

Operators who update their dessert

menu four or more times per year

are twice as likely to see their dessert

sales rise

• Offer seasonal favorites when planning

dessert rotations

• Develop a Limited Time Offer

(LTO) calendar

Seeing is believing

•

Use eye-catching photos to highlight dessert details

•

Describe desserts with enticing adjectives

• Use a “design treatment” at the top of the menu

to highlight the most profitable desserts

Patrons spend

a mere 45 seconds

looking at the menu

before deciding

what to order.

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PROVEN IDEAS TO BUILD DESSERT SALES

Suggestively selling desserts is a sure way to increase dessert sales. Have regular trainings

with your staff to be sure they are using enticing words to describe each selection and creative

techniques to present them.

65% of consumers say they want

the waitstaff to tell them about

the dessert menu

Train your staff with tastings so they can recommend

desserts based on their own firsthand knowledge

How Sweet It Is:

The average check

can increase by 37%

with the sale of dessert!

60% of consumers prefer

to see dessert options

on a dessert tray or cart

Create an attractive dessert display to grab

their attention and encourage them to order

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DESSERTS TO GO

Easy and effective program to generate add-on sales.

Desserts To Go provides turnkey ways to merchandise and capture add-on sales.

Offering whole pies or individual slices to go will increase dessert sales during

the holidays and throughout the year.

Variety of packaging options:

•

Clamshells for pie slices

•

Whole pie containers

• Window pie boxes

• Cardboard boxes

Complimentary branded support:

•

Pie boxes

• Table tents

• Nutritionals

Suggest a dessert to go.

72% of diners do not order

dessert after their meal

because they are too full.

Contact your Sysco

marketing associate

and order yours today!

Type of Business:

(check one)

Commercial

□

Traditional QSR/Fast Food

□

Fast Casual/Quick Casual

□

Midscale/Family Dining

□

Casual Dining

□

Fine Dining

□

Traditional Bakeries

□

Farm Stands

Non-Commercial/Beyond Restaurants/Onsite Feeding

□

Business/Industry

□

Hospitals

□

Traditional Nursing Homes

□

Retirement Communities

□

Schools (K-12)

□

Colleges/Universities

□

Lodging

□

Casinos/Gambling

□

C-Stores

Average Number of Meals Served Per Day:

□

Under 100

□

100-299

□

300-499

□

500-999

□

1.000-1.999

□

2,000-4,999

□

5,000 or More

To place your order, send this completed order form to:

Desserts To Go Program

P.O. Box 2048

Brownsdale, MN 55918

Or fax to (507) 567-2309

Offers valid while supplies last. Specific materials and prices are subject to change.

Distributed by Sysco Corporation • Houston, Texas 77077-2099 • www.sysco.com

For questions,

please call 1-800-241-3888

Order Form

To purchase an acrylic display case, window pie boxes and

single slice clamshells or order free Desserts to Go merchandising

materials, complete this form and mail to the address below.

Free Merchandising Materials

Pie Box

(for 10" Pie)

Quantity________ boxes

Cake Box

(for 9" Layer Cake)

Quantity________ boxes

Cheesecake/Upscale Dessert Box Quantity________ boxes

(For a 10-11" Cheesecake or Upscale Dessert)

(All boxes are packed 100 per case)

Table Tents

(10 per pack)

Quantity________ packs

Box Stickers

(25 per pack)

Quantity________ packs

Acrylic Display Case:

Its small footprint (27 3/4" H x 12 1/2" D x 13" W) is ideal for

tabletop use, and the customizable top flap allows you to

feature a Desserts To Go logo or create your own header card.

Window Pie Box:

Showcase pies with our clear cellophane Window Pie Boxes.

These durable white boxes are made for 10" pies.

Window Pie Boxes are packed 100 per case.

Single Slice Clamshell:

Sell pie by the slice with our clear plastic clamshells.

Clamshells are packed 250 per case.

Please Ship Materials To: (

Allow Four Weeks For Delivery)

Establishment: ________________________________________________________________________________________________________________________

Name: ______________________________________________________________________ Title: ____________________________________________________

Address: (No PO Boxes) _________________________________________________________________________________________________________________

City: ________________________________________________________________________ State: _________________________ Zip: ______________________

E-mail: _____________________________________________________________________________ Phone Number: (_______) ___________________________

Sysco Distribution House: _______________________________________________________________________________________________________________

City: _______________________________________________________________________State: ___________________________________________________

Credit Card Information: (

for Acrylic Display Case and Window Pie Box purchases)

Name as it appears on card: _____________________________________________________________________________________________________________

Credit Card # ________________________________________________________________________ Expiration Date:____________________________________

When we receive your payment, we will call you to confirm your order and give you an estimated delivery date for your equipment.

To order an Acrylic Display Case, Window Pie Boxes or Single Slice Clamshells, complete the form below and send along with your Visa

or MasterCard information, making sure to print your name as it appears on the card, your card number and the expiration date below.

x $154.00 = $

# of Display Cases

x $5.00 = $

# of Window Pie Box Cases

x $12.50 = $

# of Clamshell Cases

Total Amount $

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Sysco is committed to providing the tools and support materials operators

need in the fast-paced foodservice industry. From digital support and

recipes to videos and printed brochures, Sysco is dedicated to your success!

OPERATOR SUPPORT

BROCHURES

MAGAZINE

CHEF REF CULINARY SUPPORT

More goes into baking a pie than just placing it in the oven.

Follow these steps when you’re preparing your oven and pies

for baking to get the most out of each pie!

• It would surprise you how many ovens have inaccurate

temperature readings!

Invest in a basic oven thermometer

so you can adjust the oven’s temperature setting to

compensate for any variations.

• Convection ovens bake foods almost 25% faster than

conventional ovens.

These ovens have fans that circulate

heat more efficiently, resulting in a faster cook time.

•

When using a convection oven,

lower the baking

temperature by approximately 25–50°F.

•

Convection is a great choice for tight timeframes and

works well for pie shells and double-crust and

streusel pies.

•

If the fan is adjustable, use the lowest fan speed to help

with even baking while avoiding pie top damage.

•

However, the constant air flow can damage more

delicate pies

like pumpkin or custard pies. These pies

should only be baked in a conventional oven.

• Always place pies on a baking sheet.

A pre-heated baking

sheet helps the crust brown evenly, provides support for the pie,

and catches any lling that may spill out during baking.

• A sheet of parchment paper placed underneath the pie

will

make cleanup a breeze and provide a handy surface to label the

pie’s avor, eliminating any chance of a mix-up!

Here at Sysco, we’ve already completed almost every step in the pie preparation process, but

baking on-site is still critical. We’ve consolidated many of our baking suggestions into this flyer

so you can be more successful.

Baking Tips and Tricks

Sysco Pies:

Prepped and Polished

When to Use Convection

See Supplies on the

Fly for all your baking

equipment needs.

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Prepare with Care

Ordering Checklist for Your Broker:

Prior to your customer presentation, always review the following with your Broker:

• First and foremost, confirm the date of the cutting with your Broker

and your customer.

• Go over the flavors you will present, ensuring that they are a good fit

for the customer and that you will be presenting at least three options.

• Some pies need to be served chilled and others at room temperature.

Assess which pies will need to be served at which temperature for

the best performance.

• Familiarize yourself and your Broker with the customer’s current

pie supplier, which will allow you to more accurately sell the benefits

of using Sysco.

Keep Things Sweet

Everyone knows that the most effective way to close a sale is through a product cutting, and the same holds true

for Sysco pies! A cutting is the only real way to prove that Sysco pies are head and shoulders above the rest. Work

with your Broker to coordinate a pie cutting, and you’ll be sure to make a great impression on your customers.

Making the proper preparations is critical for a successful cutting. Not only should you work with your Broker ahead of time to

allow for product inspection and any necessary reordering, but you should also think carefully about the pie varieties you plan

on presenting.

• Discuss the variety of pies you intend to present early on,

leaving you plenty of time to make any adjustments

to your selection.

• Include popular seasonal varieties in your cutting.

For example, you should always demonstrate pumpkin

and pecan options as you approach the fall pie season.

• Inspect each pie with your Broker prior to cutting.

If you notice defects, you should reorder a new case to

make the best impression.

• For an eective taste and appearance comparison, purchase

a sample of your customer’s current product in advance.

Temperature is one of the most important components of pie

storage and delivery, and that doesn’t end at the truck! Our

customers should follow the same steps we do to ensure that

there is no damage or loss of quality.

• Pies should be handled with care

from the moment

they’re baked at our facility until the moment you serve

them. Most pies are sensitive to rough handling and

temperature variations.

• Sysco recommends that pies be delivered on a truck

with freezer storage

because it is easier to ensure constant

temperature and a consistent freeze.

•

Using air freight should only be used to expedite delivery,

and the pies should immediately

be placed in the freezer

upon delivery.

•

ypically, Sysco discourages the use of air freight

because these deliveries necessitate packing in dry ice,

which increases crust cracking and shrinking of certain

softer fillings.

• Never hold cases upside down and always open them on a

at surface.

These precautions help keep the crust intact — and

the lling where it should be.

• Take extra care with pre-baked pies!

They are more fragile than

other pies, even when completely frozen.

• Once delivered, pies should go straight into the operator’s

freezer

until ready to bake and serve.

Proper storage and handling procedures can preserve the homemade appearance and overall

integrity of Sysco pies. From our warehouse until it’s served, the right approach can make all

the difference in the final product.

Handle with Care

Sysco Pies:

Keep It Cool

Did You Know?

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Pies, cobblers and crisps bring back the nostalgia of homemade classic desserts.

Sysco has a broad assortment of pies and cobblers to help you fulfill your dessert needs and

maximize your profits. Leave a lasting impression with your customers by offering memorable

desserts that will keep them coming back for more.

OUR BRANDS

Sysco Classic pies deliver real value without sacrificing quality. From

traditional fruit pies such as apple or cherry, to seasonal favorites

including pumpkin and pecan, Sysco Classic offers a variety of favorites.

Sysco Imperial offers high-quality foodservice pies in a wide variety of

flavors. Made with real fruit and premium ingredients, Imperial pies

deliver exceptional taste and performance.

Chef Pierre® is the #1 brand of foodservice pies. From the perfect flavor

pairings of Luxe Layers® to the pound of fruit in our Hi Pies®, Chef Pierre

bakes more than 50 years of tradition into each and every pie.

First founded for the purpose of preserving the nostalgia of those

wonderful farm kitchen products so seldom found today, Good Old Days

Foods uses great care throughout the production process to maintain the

flavor of the past, plus a unique homemade appearance operators and

consumers prefer.

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08141705019288-14

Distributed by Sysco Corporation • Houston, Texas 77077-2099 • www.sysco.com

for more information, please contact your

Sysco Marketing Associate or visit sysco.com

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