ITS NO QUESTION THAT ARTISTS TODAY HOLD
PLATFORMS THAT INFLUENCE HUNDREDS OF
THOUSANDS OF PEOPLE ACROSS THE GLOBE. MANY FAIL
TO REALIZE THE POSITIVE TRAJECTORY THAT THEY CAN
PROPEL FOR THEIR AUDIENCE, HENCE FEW TAKE
CONTROL OF THEIR PLATFORM FOR THE BETTER. BAD
BUNNY IS ONE OF THE FEW ARTISTS THAT USES HIS
MUSIC TO RAISE AWARENESS FOR ISSUES AFFECTING
VARIOUS MARGINALIZED GROUPS, AND HE REMAINS A
PROMINENT FIGURE IN THE MODERN MOVEMENT TO LIVE
LIFE TO THE FULLEST. THROUGH HIS MUSICAL LYRICS,
INSTAGRAM POSTS, AND SOCIAL ACTIVITIES, BAD
BUNNY HAS USED HIS PLATFORM TO ALLOW YOUNG
INDIVIDUALS LIKE MYSELF TO FEEL COMFORTABLE
DOING THINGS WE LOVE AND ADVOCATING FOR ISSUES
THAT RESONATE CLOSELY TO US.
BAD BUNNY
BAD BUNNY
By German O
An Influencer Worth Listening To
PRIOR TO HIS ALBUM RELEASE, YHLQMDLG (YO HAGO LO QUE ME DA LA GANA)
[TRANSLATED TO: I DO WHATEVER I WANT], I IDENTIFIED AS SOMEONE WHO STRUGGLED
TO EXPRESS MY VOICE AND, MORE IMPORTANTLY, PURSUE MY OWN PASSIONS. YET, THIS
ALBUM WAS THE FIRST PRODUCED BY BAD BUNNY WHERE HE ENCOURAGED HIS AUDIENCE
TO LIVE LIFE AS IF THERE WAS NO TOMORROW; THAT IS, TO PERFORM THE THINGS IN LIFE
WHICH WE TRULY ENJOY REGARDLESS OF THE CIRCUMSTANCES, CONSEQUENCES, OR
SPECULATION OF OTHERS. TIME AND TIME AGAIN, I FELT MYSELF BEING ENCOURAGED TO
START GOING OUT MORE WITH FRIENDS, TRYING NEW HOBBIES, AND FORGETTING THE
JUDGMENT OF THOSE AROUND ME. I BEGAN TO GAIN THE CONFIDENCE TO EXPRESS MYSELF
TO OTHERS AROUND ME AND BEGAN TO RAISE AWARENESS ABOUT ISSUES THAT, LIKE BAD
BUNNY, I FELT WERE IMPORTANT TO DISCUSS. FROM PUERTO RICO’S INVOLVEMENT WITH
THE U.S, TO WOMEN BEING UNNECESSARILY SEXUALIZED. I ACKNOWLEDGE THE
IMPORTANCE OF TALKING ABOUT THESE ISSUES. BAD BUNNYS PLATFORM HAS
ENCOURAGED ME TO BUILD A ROUTINE IN MY LIFE WHERE I FEEL HAPPY, CONFIDENT, AND
THRILLED ABOUT EACH DAY. IN FACT, MY MORNING GYM ROUTINE HAS BEGUN TO HELP ME
FEEL CONFIDENT IN MY BODY AND STAY FOCUSED ON LIVING A HEALTHY LIFESTYLE.
ADDITIONALLY, I BECAME MORE INFORMED WITH ISSUES THAT BAD BUNNY WOULD
PROMOTE IN HIS SONGS, WHICH INCLUDE GENDER INCLUSIVITY, RACISM, AND
STEREOTYPES REVOLVING AROUND THE LATINX COMMUNITY. THIS ENCOURAGED ME TO
TAKE COURSES AT SCHOOL TAILORED TO THESE NEW PASSIONS.
ALL IN ALL, IT IS CLEAR THAT BAD BUNNY HAS PROPELLED A POSITIVE CHANGE IN MY LIFE
AND FOR THE LIVES OF MANY OTHERS MY AGE. HIS MUSIC AND PLATFORM IS USED TO
ENCOURAGE HIS AUDIENCE TO MAXIMIZE THE OPPORTUNITIES THEY HAVE AND NEVER
FORGET ABOUT THE ISSUES THAT AFFECT MARGINALIZED GROUPS. THROUGH HIS SONGS,
BAD BUNNY HAS SHAPED THE WAY I LIVE MY LIFE AND THE ACTIVITIES I ENGAGE IN. HIS
IMPACT ON ME IS ONE THAT RESONATES WITH ME AND I’M SURE RESONATES WITH OTHERS
MY AGE.